David C Justin here and I’ve been a freelance copywriter since 2012.
Unlike a lot of other copywriters out there, I was invited to this particular party. I was writing a personal blog exploring world events, philosophy and my life as a dad when a former high school classmate asked if I would be interested in helping him with his new company, 828 Web Design. I wasn’t sure what to think at first.
Get paid to write? How does that even work? Does that mean I’ll finally get to use that degree in journalism and public relations that’s sitting on a shelf in my closet collecting dust?
Fast forward a few years and I’m now creating site content, case studies and email marketing campaigns for local businesses with less than 10 employees and international Fortune 500 companies. I’m also fluent in blogs, magazine articles, press releases, user guides, video scripts, etc…
As for my personal life, I’m from Texas. You might have picked that up from the obligatory ‘Howdy’ at the top of the page. We’re required to say that per state law. It’s also mandatory to refer to everyone as Ma’am and Sir. There’s no state law on that one. Just something my parents taught me.
My beautiful wife, Amy, and I go to the lake every chance we get, but admittedly, we’re probably the worst fishermen in North America. Seriously, we have a friend that catches more fish on balled-up white bread than we do with lures, worms and stinkbait. That’s a 100% true story.
We have four high-energy and very talkative daughters which means there’s always a lot of games, performances and laughter. Plus, we have a higher toilet paper budget than the entire state of Rhode Island. The girls have all the usual teenaged interests: music, sports, coffee, boys, social justice, global domination, etc…
Sharing residency with us is also a beast named Mia. Officially, she’s an Italian greyhound, but her vet refers to her as a land shark. Her hobbies include snoozing, stealing chocolate, demanding affection, attempting to break all known land-speed records and capturing the concussive elements of a .50 caliber handgun with her barks.
I’m a lifelong Star Ways fan. That’s fan. Not fanatic. I don’t dress up for conventions or movie premieres. But I am slowly collecting every action figure from the original toy line from 1978-1985.
So there you have it. I’m a geek from the Lone Star State who’s terrible at fishing, who’s outnumbered 5-1 (6-1 if you count the beast) and who believes that to truly communicate with your audience, you have to be open and honest about who you are.
If you’re interested in working with me to personalize your copy and content so your customers know the real you, click here and let’s get to work.